Experience the Magic of 'Up': Airbnb Introduces Exclusive Icons Collection with Unforgettable Stays

Embark on an Extraordinary Journey with Airbnb's Newest Offerings

Prepare to redefine your travel bucket list as Airbnb unveils its latest game-changer: the "Icons" category. This groundbreaking collection, launched on Wednesday, features a curated selection of unparalleled stays and experiences destined to leave a lasting imprint on your memory.

Among the standout listings is an opportunity to inhabit a replica of Carl Fredricksen's iconic abode from Disney and Pixar’s beloved film, “Up,” nestled in Abiquiu, New Mexico. But here's the twist: your stay can be elevated to new heights—literally—suspended up to 50 feet in the air by a crane, adorned with over 8,000 colorful balloons for an enchanting airborne escapade. Or perhaps, indulge in an intimate living room concert by none other than the sensational rapper Doja Cat.

This visionary category expands upon Airbnb's legacy of offering unique accommodations, reminiscent of past favorites like Barbie’s Malibu DreamHouse. "At the heart of Airbnb lies the belief that one can step into another's world," shares CEO Brian Chesky. "We pondered: why not extend this invitation to fantastical realms that exist solely in our imaginations?

With an inaugural lineup of 11 captivating options, Icons promises to captivate travelers worldwide. Picture yourself spending the night at the prestigious Ferrari Museum in Maranello, Italy, where you'll slumber on a bed crafted from the same luxurious leather adorning Ferrari seats. Immerse yourself in the world of Formula 1 with a VIP lap alongside Scuderia Ferrari ambassador driver Marc Gené, followed by an exclusive visit to Emilia-Romagna's premier race.

Alternatively, witness the spectacle of the 2024 Paris Olympics opening ceremony from an unparalleled vantage point at the Musée d’Orsay, where the iconic clock room has been transformed into a lavish bedroom by visionary designer Mathieu Lehanneur. Dive deeper into cinematic history with an exclusive stay at Prince’s Minneapolis residence from the legendary 1984 rock musical film “Purple Rain,” complete with a rare studio session featuring unreleased tracks.

To ensure fairness and excitement, the Icons category operates on a unique booking process. Users can submit their interest through Airbnb's website or app, with a countdown clock signaling when each listing becomes available. A digital golden ticket awaits the fortunate few chosen to experience these extraordinary offerings firsthand, with over 4,000 slated for distribution this year alone.

As Chesky aptly puts it, "This is our way of infusing a touch of Willy Wonka-esque wonder into the world of travel." Are you ready to seize the moment and unlock the magic of Airbnb's Icons?

Unlock Unforgettable Adventures with Airbnb's Icons Collection

Dive into a world of wonder with Airbnb's latest innovation: the Icons collection. Featuring a plethora of extraordinary stays and experiences, this category promises to redefine the way you travel without breaking the bank.

While the majority of listings in the Icons collection are complimentary, all options are priced at under $100 per guest, ensuring affordability for all adventurers. However, guests are responsible for covering their own travel expenses to these remarkable destinations.

According to CEO Brian Chesky, Icons represents the dawn of a new era for Airbnb. "I believe Icons marks the beginning of our next chapter," he enthuses. "If we can defy gravity and elevate a 40,000-pound house into the sky, there's no limit to what we can achieve.

Nathan Diller, a seasoned consumer travel reporter for USA TODAY, based in Nashville, offers further insights into this groundbreaking initiative. For inquiries or more information, feel free to contact Nathan at This email address is being protected from spambots. You need JavaScript enabled to view it..

Embrace the possibilities, embark on unforgettable adventures, and let Airbnb's Icons collection be your passport to a world of unparalleled experiences.

In conclusion, Airbnb's Icons collection stands as a testament to the boundless creativity and innovation shaping the future of travel. With its diverse array of unique stays and experiences, all offered at affordable prices, this initiative opens doors to unforgettable adventures for travelers worldwide. As we eagerly anticipate the unfolding of this next chapter in Airbnb's journey, one thing remains certain: the sky is no longer the limit when it comes to exploring the extraordinary. So, seize the opportunity, embrace the magic, and let Airbnb's Icons collection inspire your next great adventure.